Service Marketing Manager - EMEA

Description

The company is a global healthcare technology business with staff in more than 150 countries.

The Service business works with Operating Units and healthcare customers to get the most out of medical technologies across their lifecycle. It does this through service solutions, commercial programs and customer engagement, so providers keep access to critical equipment and services.

This role leads EMEA Service Marketing strategy. You will work with Operating Units, regional teams and global stakeholders to build service offerings, grow sales and strengthen market position, bringing together strategic marketing, commercial planning, sales enablement and customer engagement to drive regional revenue.

Responsibilities

• Set and carry out the EMEA Service Marketing strategy in line with growth goals.
• Shape service offerings that drive revenue, open new markets and add customer value.
• Study market trends, customer feedback, competitor moves and industry news to spot commercial openings.
• Run service sales enablement, including training, engagement activities and sales tools.
• Support digital marketing, communications, branding, conferences and customer engagement across the service business.
• Work with Operating Units, regional teams and global stakeholders to line up commercial and marketing priorities.
• Build business cases, market assessments and strategic recommendations for growth initiatives.
• Track performance metrics and recommend steps to strengthen commercial results and market impact.

Requirements

• You have experience in strategic marketing, commercial strategy, product marketing or business development.
• You have a record of building and running regional or multinational marketing strategies.
• You can win over senior stakeholders and lead cross-functional initiatives.
• You apply market insights, customer research and competitive analysis to inform decisions.
• You can travel within the EMEA region as required.
• Preferred: background in medical technology, healthcare, life sciences or service-based businesses.
• Preferred: knowledge of service marketing, aftermarket services or service commercialisation.
• Preferred: a track record running sales enablement programs and commercial training.
• Preferred: expertise in digital marketing, customer engagement and brand development.
• Preferred: understanding of healthcare market dynamics, service contracts and customer lifecycle management.

Conditions

The listed duties and skills describe the general nature and level of the work, but they are not a complete list.

Benefits

• A competitive salary and a flexible benefits package.
• Access to a broad set of benefits, resources and compensation plans suited to each stage of your career and life.
• The position is eligible for the company's short-term incentive plan, the MIP.
• Pay ranges by country: Belgium 87,040.00 EUR to 130,560.00 EUR; Czechia 1,400,000.00 CZK to 2,100,000.00 CZK; France 72,800.00 EUR to 109,200.00 EUR; Germany 92,800.00 EUR to 139,200.00 EUR; Hungary 18,312,000.00 HUF to 27,468,000.00 HUF; Ireland 85,520.00 EUR to 128,280.00 EUR; Italy 66,400.00 EUR to 99,600.00 EUR; Netherlands 87,680.00 EUR to 131,520.00 EUR; Poland 231,200.00 PLN to 346,800.00 PLN; Spain 65,360.00 EUR to 98,040.00 EUR; United Kingdom 68,400.00 GBP to 102,600.00 GBP.
• The final salary within the range depends on objective, job-related factors such as relevant experience, skills and qualifications, under the company's compensation framework.