Assoc Marketing Manager, Education & Library (Hybrid)

Description

The company's marketing and PR department is hiring an associate marketing manager for its education and library group. The role reports to the director of education and library marketing.

You will help plan, run, and measure campaigns and materials for PreK-12 teachers and administrators, college professors, and librarians of every kind, including ads, newsletters, and events.

You will also work with the wider US PR and marketing team and with sales, marketing, publishing, and operations colleagues across the company's global publishing group.

The company is a major adult and children's book publisher in North America, the UK, and elsewhere, with nearly 300 brands and imprints.

Responsibilities

• Plan and run campaigns and strategy for frontlist and backlist titles across the education brands, working with marketing peers in the US and UK where needed.
• Build and maintain newsletters for set groups of educator and librarian subscribers.
• Present at seasonal virtual preview webinars for schools and libraries.
• Own the process that sets reading levels (Lexile and Fountas & Pinnell) for frontlist and backlist titles, including sending manuscripts and tracking outcomes.
• Analyse each measurable campaign after it ends and share the findings with the marketing director, including conversion data for marketing activities wherever you can get it.
• Create materials that help sales representatives and institutional marketing colleagues.
• Build relationships with educators and experts to develop educator guides, case studies, and endorsements.
• Track school and library trends and competitor activity, and propose new marketing ideas.
• Travel occasionally to education and library conferences.
• Handle administrative tasks as needed.

Requirements

• At least 3-4 years of marketing experience.
• Excellent verbal and written communication, with strong copy writing and editing skills, including Americanization of copy.
• Detail-oriented.
• Self-motivated, works well in a team and on your own.
• Highly organized, communicates clearly and efficiently, and meets deadlines.
• Able to juggle many projects in a busy environment and respond quickly to unexpected problems.
• Creative, comfortable thinking outside the box.
• Lives within commutable distance of 1745 Broadway, New York, NY 10019, and can come into the office twice a week.
• Travel to select US trade shows a few times a year is required.
• Preferred: experience in the K-12 school market, and interest in the library sector.

Conditions

Hybrid role with at least 2 days per week in the office at 1745 Broadway in New York City.

Candidates who can commute to the office, including those in the tri-state area (NJ, CT, PA), will be considered.

Salary is $66,500.

Submit a resume and cover letter to be considered.

Applications are accepted through Sunday, November 8th, 2026, at 11:59 pm EST, or until the role is filled. Reviews happen on a rolling basis, so apply early.

Applicant information is kept confidential under EEO guidelines.

Benefits

• Full-time staff qualify for a broad benefits package: medical and prescription drug, dental, vision, health and dependent care FSA, HSA, pre-tax and Roth 401(k), short and long-term disability, life and AD&D insurance, commuter benefits, student loan repayment, educational assistance, and generous paid time off.
• A yearly bonus or profit award, depending on company results, applies to all positions.