Salesforce Marketing Cloud (SFMC) Administrator & Solutions Engineer

Description

The company puts live music, sports and entertainment together, with more than 100 million fans attending events across five continents each year.

AEG Presents, its music division, runs tours, concerts and music festivals and works with artists at every career stage. It is headquartered in Los Angeles.

The role keeps the Salesforce Marketing Cloud (SFMC) platform healthy and builds the technical solutions that run on it. You will combine day-to-day administration, covering governance, data hygiene and deliverability, with hands-on building in AMPscript, SQL and APIs.

You will turn requirements from the Personalization, CRM and Analytics teams into scalable, well-documented solutions inside SFMC. You will also advise on how SFMC fits into the wider Martech stack to drive fan engagement and revenue.

Responsibilities

• Administer SFMC, including user access, business unit setup and security settings.
• Design and build solutions in SFMC using AMPscript, SSJS, SQL and APIs, based on needs from Personalization, CRM and Marketing stakeholders.
• Monitor platform health and email deliverability, and check compliance with CAN-SPAM, CASL and GDPR.
• Review and maintain Data Extensions, Automations and Journeys for accuracy, performance and clean data.
• Build and support REST/SOAP API and SFTP automations that connect SFMC to Salesforce Sales/Service Cloud and other marketing systems.
• Troubleshoot issues across journeys, automations and data flows, and document processes and configurations.
• Act as a technical contact for SFMC projects and support QA and testing for campaigns, features and integrations.

Requirements

• A bachelor's degree (4-year) in marketing, information systems, computer science or equivalent practical experience.
• 2-4 years of hands-on SFMC administration, including Data Extensions, Automation Studio, Journey Builder and Contact Builder.
• Experience with SFMC REST/SOAP APIs and SFTP-based data integrations.
• Deep knowledge of SFMC capabilities, including Journey Builder, Automation Studio and Contact Builder.
• Proficiency in AMPscript and SQL, with working familiarity with Server-Side JavaScript (SSJS).
• Solid grasp of email deliverability best practices and data privacy rules (CAN-SPAM, CASL, GDPR).
• Strong analytical and troubleshooting skills and the ability to work with both technical and non-technical teams.
• Salesforce Administration certification required. Preferred: Salesforce Marketing Cloud Email Specialist certification, which may be obtained within your first 6 months if you do not already hold it.
• Preferred: experience integrating SFMC with Salesforce Sales/Service Cloud.
• Preferred: familiarity with live entertainment, ticketing or hospitality marketing.
• Preferred: experience with GA4 or attribution/personalization platforms.
• Preferred: working knowledge of HTML/CSS for responsive email templates.

Conditions

Full-time role eligible for a bonus under the current bonus plan requirements.

Pay range: $80,509.00 - $128,605.00.

The company may change or modify the job description at any time, orally or in writing, and may assign duties outside the normal description.

The company does not offer work visa sponsorship for this position.

The company hires the most qualified applicants and is an equal opportunity employer, not discriminating on protected characteristics.

Benefits

• Medical, dental and vision insurance, paid holidays, vacation and sick time.
• Company-paid basic life insurance and optional voluntary life insurance.
• Parental leave and wellness offerings.
• 401k plan with a current employer match of 3%.
• Flexible spending and health savings account options.