Marketing Specialist (Libra - Legal AI Workspace)

Description

About Wolters Kluwer

Build a better tomorrow, today!

For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work. ­­Employees are at the cornerstone of bringing our vision to life.

We are a technology-led global software and services company. Our success has been built upon smart thinking and listening to each other. Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.

Libra is an AI workspace – built by legal professionals, for legal professionals. We simplify legal workflows with intuitive, secure, and powerful tools.

Libra is one of Europe’s fastest-growing legal-tech companies. More than 9,000 legal professionals already trust us, and we are now accelerating our international expansion.

Our goal: to build the world’s most trusted AI platform for legal professionals.

At this early stage, you’ll have real influence, responsibility from day one, and unlimited growth potential. If you’re ambitious, curious, and inspired by our mission, apply now!

About the role

As a Marketing Specialist, you’ll join our marketing team and have a real impact on Libra’s growth in the Polish market. You’ll also support selected campaigns across the CEE region. Libra is an AI workspace built by lawyers, for lawyers. You’ll be promoting a product that is changing how law firms and in-house legal teams work across the region. You’ll contribute to projects spanning digital marketing, content marketing, social media, events, and sales support.

You’ll work alongside experienced colleagues from Marketing, Sales, and Product, as well as our Legal Engineers team, who combine legal expertise with technology. Over time, you’ll take ownership of your own projects. This role is ideal for someone who wants to grow in B2B marketing in a dynamic, international environment.

Responsibilities

• Support the planning, execution, and wrap-up of marketing campaigns in the Polish market, as well as selected campaigns across the CEE region
• Coordinate activities with local teams and external partners
• Create and update content for the website, blog, newsletter, and social media channels, especially LinkedIn
• Co-create marketing materials in Polish and English
• Support SEO, paid campaigns, marketing automation, email marketing, and landing pages
• Monitor performance and recommend improvements
• Organize and coordinate webinars, conferences, and other industry events
• Work with vendors and partners to deliver events
• Prepare reports and analyses on marketing performance
• Track KPIs and identify areas for optimization
• Work closely with Sales, Product, and external partners
• Support the creation of sales and communication materials
• What you’ll bring
• A degree or relevant education in marketing, communications, media, or a related field
• At least two years of marketing experience, including hands-on work on campaigns, content creation and/or social media
• Fluency in Polish (C1-C2) and very good command of written and spoken English (B2-C1)
• A way with words, a feel for language, and the ability to tailor messages to the audience – ideally with an interest in B2B marketing, legal tech, or technology solutions for professionals
• Familiarity with tools such as Canva, Google Analytics, LinkedIn Campaign Manager, Figma, Notion, or similar is a plus
• Strong organizational skills, independence, and a proactive approach
• Eagerness to learn, openness to new challenges, and a collaborative mindset

Benefits

• A hybrid work model: You will spend at least eight days a month at our office, enjoying the benefits of connecting and collaborating with your colleagues in person, while also having the flexibility to work from home.
• Additional days off: birthday, preventive health check, and more
• Employee and partner support programs
• Private healthcare subscription
• Sports card with co-payment
• Development opportunities: mentoring program, English language training
• Project Manager Academy
• Awards and recognitions
• Global Innovation Awards, Global Code Games, Legal Hackathon
• Webinars, contests, fairs, events
• Become part of Wolters Kluwer!
• Join us, at Wolters Kluwer, and be part of a global technology company that makes a difference every day. Be the difference. If making a difference matters to you, then you matter to us.
• Apply now by simply clicking on the button above.
• We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.
• We are looking forward to meeting you!
• Your contact person
• Pushpa Linke
• Senior Recruiter
• +492233 3760 7976
• Our Interview Practices
• To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.
• Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.