Global Digital Marketing Executive

Description

We are looking for a talented Global Digital Marketing Executive to join our dynamic Global Marketing and Communications team. This is an exciting opportunity for someone at the start of their career wanting to build experience in marketing and communications across global external audiences and digital campaigns.

You’ll gain hands on experience working with a central global team and colleagues in regions around the world, supporting campaigns, building content and learning the tools and techniques used by a global marketing and digital team.

Responsibilities

• Coordinate content reviews and approvals with internal stakeholders (regional BG teams, subject matter experts) and external parties (freelancers, agencies)
• Produce website and campaign performance reports using GA4 and Looker Studio, providing insights and recommendations to improve performance
• Support the implementation of AI tools, including Jasper, to improve content creation and marketing workflows
• Work collaboratively across marketing and business teams to deliver high-quality digital content and campaigns
• Keep up to date with digital marketing, SEO, AI and CMS best practice
• Website and CMS
• Manage day-to-day website updates and content publishing using Umbraco, ensuring content is accurate, accessible and aligned to brand and house style
• Optimise website content for SEO and GEO through metadata, page structure, internal linking and keyword best practice
• Identify opportunities for ongoing SEO improvements, working with teams to contribute to the longer-term website development roadmap
• Analyse user journeys and website behaviour to identify opportunities to improve user experience, engagement and conversion
• Campaigns
• Support the planning, delivery and optimisation of integrated digital marketing campaigns across channels (website, social and paid)
• Support video content production, including copywriting, stakeholder interviews, video shoot coordination and campaign asset creation
• Review video edits and provide feedback to ensure content meets campaign objectives and brand standards

Requirements

• Degree (or equivalent) in Marketing, Digital Marketing, Communications, Business or a related discipline
• Strong interest in digital marketing, website management and content publishing within a B2B environment
• Experience using CMS platform, ideally Umbraco
• Understanding of SEO principles and website optimisation and tools (Semrush)
• Familiarity with Google Analytics 4 (GA4) and Looker Studio, with the ability to interpret performance data
• Strong written communication and proofreading skills with excellent attention to detail
• Strong organisational skills, including the ability to manage multiple priorities and deadlines
• Confident communicator with the ability to work effectively with a range of stakeholders
• Interest in AI tools and emerging marketing technologies
• Good working knowledge of Microsoft Office, particularly Excel, PowerPoint and Teams
• Behaviours
• High energy and enthusiasm for learning
• Flexible, resilient and comfortable working in a fast-paced environment
• Collaborative, confident and able to build positive relationships across teams
• Additional Information
• Our inspired people share our vision and mission. We provide a great place to work, where each person has the opportunity and voice to affect change.
• We want our people to succeed both in work and life. To support this we promote a healthy, productive and flexible working environment that respects work-life balance.
• Turner & Townsend is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and actively encourage applications from all sectors of the community.
• LI-SM
• Please find out more about us at www.turnerandtownsend.com/
• SOX control responsibilities may be part of this role, which are to be adhered to where applicable.
• Join our social media conversations for more information about Turner & Townsend and our exciting future projects:
• Twitter
• Instagram
• LinkedIn
• It is strictly against Turner & Townsend policy for candidates to pay any fee in relation to our recruitment process. No recruitment agency working with Turner & Townsend will ask candidates to pay a fee at any time.
• Company Description
• Turner & Townsend is a global professional services company with over 22,000 people in more than 60 countries.
• Working with our clients across real estate, infrastructure, energy and natural resources, we transform together delivering outcomes that improve people’s lives. Working in partnership makes it possible to deliver the world’s most impactful projects and programmes as we turn challenge into opportunity and complexity into success.
• Our capabilities include programme, project, cost, asset and commercial management, controls and performance, procurement and supply chain, net zero and digital solutions.
• We are majority-owned by CBRE Group, Inc., the world’s largest commercial real estate services and investment firm, with our partners holding a significant minority interest. Turner & Townsend and CBRE work together to provide clients with the premier programme, project and cost management offering in markets around the world.
• Please visit our website: www.turnerandtownsend.com