Staff Product Manager, Ads Measurement

Description

The company is a technology business that sees the camera as its main route to improving how people live and communicate.

It runs a visual messaging app, Specs Inc., a wholly-owned subsidiary focused on making computing more human, and other digital services.

The Ads Platform organization improves the advertising platform so businesses can grow through ads on the company's services. Product and Engineering work together to build ad solutions that are effective, efficient, and customer-focused, helping businesses connect with the community.

You will join the Ads Platform Product team as the Measurement PM Lead, a Staff Product Manager role.

Responsibilities

• Set the long-term vision, strategy, and roadmap for the Advanced Ads Measurement suite, including where measurement is going and how the company will lead.
• Form your own view of how measurement is changing, including privacy, signals, and industry standards, and turn it into strategic bets and investment priorities.
• Connect Engineering, Data Science, Marketing Science, Sales, Partnerships, and Product Marketing so they share one measurement strategy and work toward the same goals.
• Build lasting relationships with external measurement partners, agencies, and industry bodies so advertisers see the company's approach as credible, interoperable, and trustworthy.
• Spot opportunities and risks in advanced measurement by meeting customers, attending industry events, and following industry forums.
• Lead the development and delivery of high-quality products that help advertisers see the value of advertising on the platform, and own growth and adoption of the measurement suite.

Requirements

• Strong strategic thinking, with the ability to form a distinct view of the future of ads measurement and get stakeholders behind it.
• Knowledge of causal inference and experimental design, and where these methods fit within a wider measurement strategy.
• Knowledge of the broad measurement ecosystem, including MTA, MMM, and geo-based methods, and how advertisers weigh these against brand safety and suitability.
• Experience with brand safety and suitability frameworks, such as GARM standards, third-party verification partners, and contextual and inventory controls, and understanding of how suitability outcomes are measured and reported to advertisers.
• Knowledge of the changing privacy and signals landscape and how privacy-enhancing technologies will shape measurement.
• Ability to explain deep technical and statistical ideas clearly to cross-functional partners, senior leaders, and external stakeholders.
• Ability to set a multi-year strategy, plan a roadmap, and deliver customer-impacting projects on a steady cadence.
• Ability to align and co-own projects across teams including Ads Delivery, Signals, Attribution, Targeting, Ranking, and Trust & Safety.
• Ability to influence without formal authority and manage competing priorities across internal and external partners.
• A bachelor's degree or equivalent years of experience.
• 8+ years of experience building and shipping products at a consumer or advertising technology company.
• Preferred: an advanced degree in Statistics or a related quantitative field, or equivalent expertise from direct work in Advanced Ads Measurement.
• Preferred: experience setting product strategy in a fast-moving, externally facing area such as ads measurement, privacy, or data partnerships.
• Preferred: a track record of building alignment with external partners or industry coalitions.

Conditions

Office work: the company expects team members to be in the office 4+ days per week.

In the United States, each work location sits in a pay zone that sets the salary range. Starting pay depends on job-related skills, experience, qualifications, work location, and market conditions, and may be negotiable within the range. Pay zones may change in the future.

Zone A (CA, WA, NYC): base salary range of $229,000-$343,000 per year.

Zone B: base salary range of $218,000-$326,000 per year.

Zone C: base salary range of $195,000-$292,000 per year.

This position is eligible for equity in the form of RSUs.

The company is an equal opportunity employer that considers all qualified applicants, including those with criminal histories, in line with applicable law.

Benefits

• Paid parental leave.
• Comprehensive medical coverage.
• Emotional and mental health support programs.
• Compensation packages that let you share in the company's long-term success.