Product Manager, Product Analytics & Experimentation

Description

The company runs 64 television stations in 51 U.S. markets and reaches over 100 million people a month through websites, mobile apps, streaming and linear TV.

This Product Manager role focuses on product analytics and experimentation. You'll measure and learn from the company's digital products and help improve them, working with the websites, mobile apps, notifications and personalization teams.

You'll work with Product, Engineering, Design, Data, QA and Editorial to make analytics and experimentation a routine part of how products are found, built and improved, so teams can test ideas and decide with confidence at every stage of the product lifecycle.

Responsibilities

• Work with Product Managers across the Consumer Products organization to set success metrics, track performance, find opportunities and support experiments.
• Set best practices for instrumentation, dashboards, experimentation and product analysis that help the team grow its analytics capabilities.
• Help teams plan measurement, review how their products perform, and turn findings into actions that improve customer outcomes.
• Build dashboards, reports and reusable measurement frameworks so product performance is visible across the organization.
• Define analytics requirements with Product and Engineering, document event tracking, check instrumentation, and improve the consistency and quality of product data.
• Analyze adoption, engagement, customer journeys, conversion funnels, trends and experiment results, and turn them into recommendations.
• Support the design, running and measurement of A/B tests and feature rollouts, helping teams test hypotheses and gauge customer impact.
• Present dashboards, findings, experiment results and recommendations to product teams and stakeholders in writing and in person.

Requirements

• You enjoy digging into customer behavior, spotting opportunities, designing experiments and explaining findings in practical terms.
• You can work with Product Managers on success metrics, Engineering on tracking, Data teams on quality, and UX Research and Design on customer behavior, and help stakeholders understand the impact of features, experiments and journeys.
• You have a strong analytical mindset and know that data matters when it changes decisions.
• You are curious, collaborative and keen to grow your expertise in product analytics and experimentation.
• You are organized and proactive, and motivated by serving local communities.
• Experience with digital product analytics platforms such as Amplitude (preferred) or Google Analytics.
• Experience with A/B testing, experimentation, feature flagging or progressive delivery using LaunchDarkly or a similar platform.
• Solid grasp of product metrics, including adoption, engagement, retention, conversion, funnels and customer behavior.
• Experience working with Engineering to define or validate analytics instrumentation.
• Ability to turn business questions into meaningful product insights.
• Solid understanding of agile development and how analytics supports ongoing improvement.
• Experience with SQL, visualization tools or business intelligence platforms is a plus.
• Experience with digital media, publishing, consumer products or content platforms is desirable.
• 2-5 years of experience in product analytics, digital analytics, product management, business analysis or a related field.
• Strong analytical and problem-solving skills, excellent written and verbal communication, and strong planning, prioritization and organization.
• Comfortable working across Product, Design, Engineering, QA, Data and Editorial, with a strong sense of ownership and accountability, in fast-paced, iterative environments.
• Deep knowledge of and proficiency with Amplitude or equivalent, LaunchDarkly or equivalent, Jira, Jira Product Discovery, Confluence, and Tableau, Power BI, Looker Studio or equivalent.

Conditions

Some jobs are covered by a collective bargaining agreement, so some or all of the benefits may not apply; for example, some newsroom bargaining unit employees receive health and retirement benefits through union-administered plans.

Benefits

• Two medical plan options for full-time and part-time employees through Blue Cross Blue Shield of Texas, plus dental and eye care coverage.
• Fertility, surrogacy and adoption assistance, along with disability and life insurance.
• A 401(k) where full-time, part-time and temporary employees can contribute 1% to 80% of pay pre-tax; contributions up to the first 4% of pay get a 100% company match and vest immediately.
• Nine free virtual doctor appointments through Teladoc and 12 free annual therapy sessions with a licensed clinician through Spring Health, for all employees and eligible family members, whether or not they join the medical plans.
• Generous paid time off and nine paid holidays per year.