Market Developer CST

Description

The company is a global healthcare technology business with about 95,000 employees in more than 150 countries, and its devices reach over 72 million patients a year.

The team is hiring a Market Development Manager to grow adoption of Cranial and Spinal technologies in Italy, Switzerland and Austria.

The role blends market development, customer and stakeholder work, commercialization and cross-functional delivery. Success is measured by market growth, technology adoption and portfolio expansion.

You will report to the Marketing Manager for Cranial and Spinal and turn business priorities into growth plans with measurable results.

The role sits within the Cranial and Spinal Technologies business and covers the Italy and Alpine region.

Responsibilities

• Build and carry out market development strategies that speed up adoption of Cranial and Spinal technologies in the region.
• Spot market opportunities, unmet customer needs and emerging trends that support long-term growth.
• Work with Sales leadership to plan and launch commercial plans for new products, enabling technologies and services.
• Develop relationships with key opinion leaders, healthcare institutions, scientific societies and academic partners.
• Run customer engagement, education and awareness programs that raise procedure use and technology adoption.
• Work with Medical Education teams to design training pathways and customer development programs.
• Study market dynamics, competitors, customer insights and business performance to guide decisions.
• Lead cross-functional projects with Marketing, Sales, Clinical Specialists, Market Access, Finance and Regulatory Affairs.
• Share best practice across the European organization and help local and regional stakeholders stay aligned.

Requirements

• Experience in neurosurgery, spinal surgery, orthopedics, navigation, robotics, digital surgery or enabling technologies.
• A bachelor's degree in Business Administration, Marketing, Life Sciences, Biomedical Engineering or a related field.
• At least 5 years in market development, business development or commercial excellence in medical devices, healthcare or life sciences.
• Proven experience in neurosurgery and/or cranial technologies, with a good grasp of clinical settings, customer pathways and market dynamics.
• Track record of building and running growth strategies in a complex matrix organization.
• Strong analytical skills and business sense, with the ability to turn data into practical insights.
• Excellent stakeholder management and influencing skills.
• Ability to work well across several countries and cultures.
• Fluent English and Italian. German is a plus.
• Willingness to travel up to 50% across the Italy and Alpine region.
• Knowledge of healthcare systems, reimbursement pathways and market access in Italy, Switzerland and Austria.
• Experience with KOL development, scientific education and academic collaboration.
• Proven success with new product launches and technology adoption programs.
• The physical demands listed in the responsibilities section must be met to perform the essential functions of the job.

Conditions

The role is based in Italy and covers Italy, Switzerland and Austria.

Travel of up to 50% is required across the Italy and Alpine region.

The final salary within the range is set on objective, job-related criteria such as experience, skills and qualifications, under the company's pay framework.

Equal opportunity applies to all candidates.

Benefits

• A competitive salary and a flexible benefits package.
• A wide range of benefits, resources and compensation plans to support you at every career and life stage.
• Pay range in Italy: 50,720.00 EUR to 76,080.00 EUR.