Group Marketing Manager

Description

The company is a wholly-owned subsidiary of a global automotive replacement parts distributor that operates in North America, Europe and Australasia. It distributes passenger and commercial vehicle parts to the independent aftermarket across Europe, with operations in France, the UK, Ireland, Germany, the Netherlands, Belgium, Spain, Portugal, Poland, Hungary and Romania.

The business runs 75 distribution centres and around 2,550 stores, and supplies thousands of customers including vehicle repairers, body shops and auto-centres. It has revenue of 3.4 billion euros and more than 17,000 employees.

This is a senior leadership role covering the whole marketing function across several business units, brands and selling channels. It leads a multidisciplinary team of around 25 people across B2B, B2C, digital, private label and creative support, including graphic design. The role also oversees marketing for the company's BTCC racing team.

Responsibilities

• Lead the full marketing function across all business units and brands.
• Manage and develop a team of around 25 specialists in product marketing, digital, private label, creative support and related areas.
• Build and deliver integrated marketing strategies that suit each brand, each selling channel (B2B, B2C, retail and distribution) and each marketing platform.
• Direct the marketing and positioning of private label products to grow market share and brand strength.
• Run marketing for the BTCC racing team and use it to raise brand visibility and engagement.
• Make sure marketing supports growth across the UK and Ireland distribution and store networks.
• Work closely with commercial leaders and senior management so marketing initiatives match wider business goals.
• Spend the marketing budget carefully to get the best return.
• Track market trends, customer insights and competitor activity across sectors, brands and channels, and adjust approaches accordingly.
• Give clear, insightful updates on marketing performance and direction to the Managing Director of UK Subsidiaries.

Requirements

• A proven record of leading large marketing teams of around 25 people and owning complete marketing functions.
• Experience running marketing across several business units and brands.
• Experience leading marketing across B2B, B2C, retail and distribution channels.
• Extensive digital marketing knowledge across a wide range of platforms and channels.
• Experience managing private label marketing strategies.
• Experience working with creative teams, including graphic design, within a wider marketing function.
• Proven experience running sponsorship or sports marketing programmes, ideally in motorsport or similar high-profile partnerships.
• Strong leadership, communication and stakeholder management skills.
• Solid commercial judgement and the ability to build marketing strategies that match business objectives.
• A degree in Marketing, Business or a related field is preferred.
• You think strategically and operationally, and can also deliver hands-on work.
• You lead by collaborating and influencing others.
• You stay highly organised in complex, multi-brand, multi-channel environments.
• You are committed to marketing excellence and developing your team.

Conditions

You report directly to the Managing Director of UK Subsidiaries.

The company is an equal opportunities employer.