Business Insights Analyst

Description

You will be a senior analytics partner for the commercial, marketing and omnichannel teams, working across priority therapeutic areas.

Your analysis will turn large volumes of internal and external data into insight that guides brand strategy, customer engagement, sales effectiveness and overall business results.

You will act as the link between business teams and the analytics, data science, market research and technology teams.

You will help build a data-driven way of working, support alignment with global analytics frameworks, and take part in the international BIA community. Mentoring junior analysts may also be part of the role.

Responsibilities

• Review past and current performance across brands, campaigns, customers and channels to spot trends, openings and risks.
• Give evidence-based advice on marketing strategy, sales execution, forecasting and omnichannel performance.
• Explain complex analysis in plain stories for senior leaders and non-technical colleagues.
• Carry out one-off analyses that support strategic and day-to-day decisions.
• Help design dashboards and standard reports that track KPIs for brand performance, sales force effectiveness and customer engagement.
• Make sure KPIs are consistent, fair and sound across therapeutic areas and functions.
• Track campaign, brand and omnichannel results and flag insights and opportunities.
• Improve reporting processes with IT, global teams and external partners.
• Use forecasting, segmentation and spend optimisation outputs to strengthen your insights and recommendations.
• Work with Data Science teams to contribute to or interpret predictive models where relevant.
• Support planning and forecast accuracy through analytical input and scenario analysis.
• Find and bring in new data sources, including primary and secondary market research.
• Work with IT, Data Stewards and external providers to keep data accurate, reliable and well governed.
• Make sure data use complies with local and global rules, including GDPR and market research standards.
• Serve as a trusted analytics contact for Marketing, Sales and DHH Capabilities Enablement.
• Share good practice with the global BIA community and keep work aligned with its strategy.
• Support data literacy efforts and mentor junior analysts where appropriate.

Requirements

• A Master's degree in Business, Economics, Statistics, Data Science or a related field.
• 4-6 years of experience in analytics or data analysis.
• Experience in commercial, marketing or sales support is required.
• Experience in a regulated industry is preferred.
• Experience in pharma or healthcare is a plus.
• Advanced skills in Excel, SQL, Tableau and Power BI.
• Knowledge of Python or R is beneficial.
• Ability to interpret complex data, turn it into actionable insight and communicate it clearly.
• Strong business judgement, problem-solving skills and storytelling ability.
• A collaborative team player with experience working across business and technical teams.
• Willingness to adapt and learn new tools and methods.
• Fluency in the local language and professional English for working with global colleagues.

Conditions

The role is based in Rome, Lazio, Italy, and is a regular position.

The applicable national collective labour agreement is CCNL Chimico-Farmaceutico, classification 'Quadro', level A3, and the role is covered by a collective bargaining agreement.

The base salary range for the primary location is €45,300.00 - €77,000.00. The final figure depends on experience, skills, effort, responsibilities, organisational needs and pay within the peer group.

The salary range applies to the primary location only. Other listed locations may follow different pay guidelines, and the talent acquisition team can confirm details for any location not shown.

The posting does not state whether visa sponsorship is offered, and it gives no details on relocation, travel or flexible working.

Applications are accepted until 11:59:59 PM on 8 November 2026, the day before the listed end date of 11/9/2026.

The company welcomes diverse candidates and works to build an inclusive team.

Benefits

• Eligibility for an annual bonus and long-term incentives may apply, along with other benefits.