Associate Director, Market Access Marketing

Description

The role sits in the market access marketing function and leads payer strategy so that patients can reach the brand without interruption.

The person integrates access insights into cross-functional and financial decisions, and builds the evidence, partnerships and operational readiness needed for a launch and for sustained brand performance.

The company is a pharmaceutical business working across several therapeutic areas, including immunology, oncology and neuroscience, plus an aesthetics portfolio.

Responsibilities

• Track payer policy changes and write regular updates and communications together with the market access analytics teams.
• Follow account activation and launch-readiness metrics, pull together field feedback, and report regularly to commercial leadership and in executive business reviews.
• Bring market access input into brand governance forums such as brand team meetings, annual strategy and planning, long-range planning and latest best estimate forecasting, so access realities shape strategic and financial choices.
• Run a recurring cross-functional access forum that spots, ranks and works through access problems and openings.
• Help build and finalize channel strategies, including community oncology and group purchasing organization (GPO) strategies, with brand and market access leaders.
• Work with cross-functional stakeholders to plan and run advisory boards that inform future brand and market access strategy.
• Manage the budget and oversee vendors and agencies, including scope-of-work submissions and making the best use of available funds.
• Work with market access analytics and research teams to build evidence, including market research, that supports future tactics.
• Assess conference and congress opportunities to guide future brand presence and stakeholder engagement.

Requirements

• Hold a Bachelor's degree, showing business judgment, the ability to work through scientific information and financial analysis.
• Show that you understand the clinical side of a pharmaceutical product and how it shapes marketing strategy and tactics.
• Have 5-7 years of experience in marketing or market access.
• Have prior experience supporting HCP-administered products.
• Know the commercial and Medicare FFS sides of the medical benefit, including utilization management and reimbursement dynamics.
• Oncology experience is strongly preferred but not required.
• 3 years of US market access experience is preferred.
• Pre-launch work and market access launch experience is preferred.
• Understanding of financial planning and analysis is preferred.
• A Master's degree is preferred.

Conditions

Pay disclosure applies in locations with state or local pay transparency laws: the posted base pay range is what the company expects in good faith to pay at posting, actual pay depends on factors such as geographic location, and the range may change.

Eligible employees receive paid time off (vacation, holidays and sick leave), medical, dental and vision insurance, and a 401(k).

The role is eligible for long-term incentive programs.

Bonuses, commissions, incentives and benefits are at the company's sole discretion and may change under applicable law until they are paid.

The company is an equal opportunity employer. US and Puerto Rico only.

Benefits

• Paid time off, medical, dental and vision insurance, and a 401(k) for eligible employees.
• Eligibility for long-term incentive programs.