Product Director, Market Development, Multiple Myeloma

Description

The company develops medicines and medical technology, and its oncology team works on finding new treatments and cures for cancer.

This Product Director role sits in Horsham, Pennsylvania, and focuses on market development for multiple myeloma brands.

You will build and run brand-specific market development plans and tactics, including insight work and key opinion leader (KOL) strategy, and coordinate with brand marketing, field sales, Thought Leader Liaisons and other internal partners to deliver business priorities.

Responsibilities

• Lead the market development and KOL strategy for assigned brands, working closely with the Thought Leader Liaison (TLL) team and the brand team.
• Lead KOL identification and influence mapping to shape engagement plans.
• Lead the third-party program strategy for assigned brands and work with TLLs to carry out those programs.
• Define and track brand advocacy among target KOLs.
• Create and deliver TLL playbooks for assigned brands.
• Make sure strategies and tactics are built and carried out with brand marketing, sales, medical affairs and other key internal partners.
• Work with analytics and operations teams to track the use and impact of market development initiatives where needed.

Requirements

• A bachelor's degree is required. An MBA or advanced degree in a related field is helpful.
• At least 7 years of relevant business experience, including pharmaceutical and healthcare knowledge.
• At least 5 years of experience in sales, marketing, managed care account management, pricing, or related fields, or in a qualified leadership development program.
• Proven skill in marketing, project management and clear communication.
• Ability to travel up to 20%, including overnight and weekend trips.
• Preferred: experience in oncology.
• Preferred: previous sales experience.
• Preferred: a demonstrated commitment to learning emerging technologies such as AI, by testing, refining and applying new tools over time.

Conditions

Based in Horsham, Pennsylvania, United States of America.

Equal-opportunity statement: the company offers an interview process that accommodates applicants' needs for those with disabilities.