Enterprise Thought Leadership Program Management Lead

Description

You will join the Global Communications team, a group of communicators worldwide who promote the company's strategy, business innovation and thought leadership.

The role sits in the Corporate & Financial Communications team and runs the enterprise thought leadership program, which aims to put the company into the most influential conversations about technology.

You will blend communications, marketing and business strategy while working with outside media organizations and event platforms to position the company as a voice on enterprise technology trends in the AI era, building its reputation, credibility and business impact.

The company is a global edge-to-cloud business that helps organizations connect, protect, analyze and act on their data and applications.

The team is a close-knit group of high performers working across networking, hybrid cloud and AI business units. Job level: Expert. Function: Communications.

Responsibilities

• Lead the program management side of thought leadership activations.
• Coordinate the many parts of each activation, relying on internal alignment to engage executive stakeholders and manage media partners.
• Oversee work with media partners from planning and outreach through on-site execution and post-event follow-up, so each moment has a clear purpose, stands apart and supports amplification and audience engagement.
• Build 360-degree communications and amplification plans across paid, earned, owned and social channels, including elements that extend beyond the event itself.
• Make sure each activation has a go-to-market angle for customers and prospects, working with Global Marketing and Global Sales.
• Manage program budgets, assessing sponsorship packages against return on investment targets and tracking future partnership opportunities.
• Measure each activation's impact on reach, engagement, influence and pipeline, and build a framework for thought leadership metrics.
• Work with executive communications leaders in Global Communications to identify and prepare executive speakers.
• Manage new and existing media partner relationships on an ongoing basis.
• Bring new partners onto the program with the company's finance and procurement teams.

Requirements

• Strategic thinking that links big ideas to business outcomes.
• Demonstrable leadership.
• Experience in B2B technology, communications or marketing, with a clear grasp of why amplification matters to business audiences.
• A record of working across business units to build thought leadership activations promoted across channels.
• The ability to collaborate within highly matrixed teams.
• A bias for action, balancing strategy with hands-on execution.
• A BA or BS in Communications, Marketing, Journalism, Business Administration, Public Relations, English, Political Science, International Relations, or another Liberal Arts discipline.
• 7+ years of experience in corporate communications, media relations, team member communications, program management or marketing.
• Previous program management and/or project management experience.
• Strong organization and program management skills.
• Advanced writing and editing skills, needing very few edits from peers or managers.
• Proficiency in presentation development.
• Strong listening and interpersonal skills.
• Advanced knowledge of communications methodologies, tools and vehicles.
• A proven record of leading teams toward a shared goal.
• High levels of tact and diplomacy.
• Experience with agency and budget management.
• Preference for candidates based in the greater Houston, Texas area.

Conditions

Hybrid work: on average 2 days per week from a company office.

Annual base salary of USD 109,500 to 220,500 in California, or USD 95,800 to 220,500 in Texas.

Actual offers may vary by location, experience, education, training and skill level. Variable incentives may also be offered on top of base salary.

Equal opportunity employer that decides on qualifications, merit and business need, and complies with laws on arrest and conviction records.

Benefits

• A broad benefits package covering physical, financial and emotional wellbeing.
• Career development programs for goals such as becoming a subject expert or moving into another division.
• Flexibility to manage work and personal needs.
• US benefit details are published online.