Director, Marketing - Plastic Surgery / Natrelle

Description

The role leads brand strategy for Natrelle and Keller Funnel, aiming to grow the brand, raise awareness and hold market leadership. You will own brand planning, commercial strategy and integrated marketing aimed at both healthcare professionals and patients, and act as the main guardian of the brand's position in plastic surgery. The work involves close collaboration with sales, clinical, regulatory and outside agency partners.

The company develops, manufactures and markets aesthetics brands and products, including facial injectables, body contouring, plastics and skin care. The team is part of Allergan Aesthetics, an the company company.

Responsibilities

• Build and carry out brand plans that meet business targets in plastic surgery.
• Run market analysis, spot trends and use customer insight to shape marketing work.
• Lead campaigns that explain product benefits, clinical results and brand value to surgeons, practices and patients.
• Work with R&D, medical affairs and regulatory to keep messaging compliant and launches effective.
• Oversee educational and promotional content, digital assets, events and KOL engagement.
• Work with finance and operations to produce accurate demand plans.
• Build and maintain ties with plastic surgery societies and key customers (KOLs), and support major industry meetings.
• Manage budget, agencies and vendor contracts, and drive return on all marketing spend.
• Help prepare strategy and brand content for key meetings and advisory boards.
• Track brand performance and competitor activity, including emerging products and market shifts.
• Act as internal brand champion, training sales teams and advising senior leaders on brand priorities.
• Keep expenses in line with the operating budget.

Requirements

• Bachelor's degree in marketing, business or a related field. An MBA is preferred.
• 10+ years of commercial experience across marketing and sales.
• 7+ years in healthcare, medical device or pharmaceutical marketing, including proven brand leadership.
• 4+ years supervising and managing employees.
• Strong cross-functional leadership and experience launching new products.
• Analytical, strategic mindset with clear communication and project management skills.
• Experience with regulatory guidelines (FDA, EU MDR) and compliant medical device marketing.
• Knowledge of the aesthetics and plastic surgery market and its stakeholders is a plus.
• Results-driven, with a passion for innovation, collaboration and improving patient outcomes in aesthetic medicine.

Conditions

Pay range is the base pay the company expects to offer for this grade at posting time. Actual pay depends on factors including location and may fall above or below the range, which may change. This applies only where state or local law requires pay disclosure.

Pay and any bonus, commission, incentive or benefit are at the company's sole discretion until paid and may change, consistent with law.

The role is eligible for long-term incentive programs.

US and Puerto Rico only.

The company is an equal opportunity employer.

Benefits

• Comprehensive benefits for eligible employees, including paid time off (vacation, holidays, sick leave), medical, dental and vision insurance, and a 401(k).