Associate Festival Marketing Manager

Description

The company is a live entertainment business with three parts: ticketing, concert promotion, and media and sponsorship.

Its ticketing arm leads the global market, selling over 620 million tickets a year for about 10,000 clients worldwide.

The concerts arm promotes more than 50,000 events a year for nearly 7,000 artists in 40+ countries.

The media and sponsorship arm connects more than 1,200 sponsors with the 145 million fans who attend its events each year.

The festival team creates music festivals for millions of fans around the world, aiming to make each year's events memorable and spectacular.

This associate role sits in the festival marketing department and works alongside the designated Festival Marketing Manager to support major announcements and help sell out each assigned festival.

You help keep the team organized and efficient while supporting that manager's work.

Responsibilities

• Build and manage the social media calendar and posting across Facebook, Instagram, X, TikTok, YouTube, Spotify and Snapchat.
• Work with the in-house creative team on copy and asset production.
• Handle approval communications with the marketing manager and festival executives when needed.
• Run email and SMS campaigns in Mailchimp.
• Manage the website on Webflow.
• Create and update festival budgets in Microsoft Excel and the internal budget platform.
• Submit and track expenses and invoices in the company's accounting system, and follow updates in Airtable.
• Manage influencer campaigns in Upfluence.
• Handle contest winner communication and prize fulfillment.
• Organize wristband fulfillment and shipping for media partners at each festival.
• Support on-site logistics, including Press Lounge setup, social media, giveaway prize fulfillment and media partner support.
• Simple graphic design for web and email in Photoshop or InDesign is a plus.
• Travel out of state and work weekends for events.
• Take on other duties and projects as assigned.

Requirements

• 2+ years of experience in digital, marketing, social media, event production, festivals, tech and/or design.
• Strong organization, attention to detail, initiative and fast learning.
• A track record of coordinating projects, budgets, vendors and operations under deadlines.
• Proficiency in Microsoft Excel, Outlook and budgeting tools.
• Strong grasp of social media content strategy, copywriting and creative ideas.
• Working knowledge of Webflow, Mailchimp, Facebook, X, Instagram, YouTube and TikTok.
• Experience using AI tools to speed up research and improve efficiency, accuracy and creativity.
• Experience with Sprout Social or a similar social posting and monitoring tool.
• Basic Adobe Creative Suite knowledge is a plus.
• Basic knowledge of event production and logistics.
• Experience in overall marketing strategy and budget management matters.
• Spreadsheet and financial system skills for budgeting and administration.
• Strong prioritization and project management, with exceptional accuracy and confidence in your work.
• Able to manage competing priorities in a deadline-driven setting.
• Sound problem-solving and judgment, with early input-seeking and prompt flagging of risks or blockers.
• Clear written and verbal communication with internal and external partners.
• Willing to help across functions when festival priorities require it.
• Focused and highly organized, able to keep reprioritizing across several projects.
• Entrepreneurial, resourceful, innovative and forward thinking.
• Passion for music, live events, pop culture and media trends.
• Integrity, professionalism, initiative, adaptability and a collaborative approach.
• Acts with integrity in daily work and with people.
• Communicates clearly, listens actively and tailors information to the audience.
• Looks for solutions and brings energy and extra effort with a positive attitude.
• Adapts to change, juggles demands and brings fresh ideas.
• Stays composed and optimistic under pressure.
• Pays close attention to detail, accuracy and completeness.
• Available outside typical work hours for festival work, and able to handle seasonal workload changes depending on projects.

Conditions

Atlanta-based candidates are preferred.

In-office work is required on occasion, with flexible hybrid arrangements.

Out-of-state travel and weekend work for events.

Ability and willingness to travel as required.

Benefits

• Health: medical, vision, dental and mental health coverage for you and your family, a health care concierge, and FSA or HSA accounts.
• Personal time: generous paid time off, including paid holidays, sick time and personal days.
• Free concert tickets.
• Financial: 401(k) with company match and a stock reimbursement program.
• Family: new parent programs with caregiver leave and baby bonuses, plus fertility, adoption, foster or surrogacy support.
• Career: skill development programs through the company's internal school, tuition reimbursement and student loan repayment.
• Community: volunteer time off and a crowdfunding match.