Associate Director, Marketing & Account Strategy

Description

The company runs a portfolio of 30 consumer media brands that reach nearly 130 million people each month, combining journalism, storytelling, technology, data and commerce.

This role builds integrated marketing partnerships that connect those brands with advertisers, turning insight into multi-channel programs with measurable business results and standout client experiences.

Responsibilities

• Build partner-specific integrated marketing programs spanning digital, print, social, custom content, experiential, native advertising and data-driven solutions.
• Work with Sales, Campaign Strategy, Content Studio and other internal teams to design programs that grow revenue, improve margins and deliver strong client outcomes.
• Spot opportunities early and develop compelling concepts that position the company as a strategic partner before a formal RFP is issued.
• Write persuasive proposals, presentations, sell sheets and other marketing materials that explain integrated partnership opportunities clearly.
• Work with post-sale teams so programs move smoothly from proposal to delivery and meet or exceed client expectations.
• Use client, category, industry and audience insights to shape strategy, find opportunities and sharpen recommendations.
• Build relationships with internal stakeholders, outside vendors and third-party partners to widen the company's integrated marketing capabilities and offerings.
• Track market trends, competitor activity and industry best practice, and make sure all work meets high standards of creativity, brand integrity and execution.

Requirements

• At least 4 years of experience building integrated marketing programs, brand partnerships or marketing strategy.
• Proven success creating both strategic concepts and executable marketing programs in a fast-moving setting.
• Strong strategic, analytical, problem-solving and resource management skills.
• Excellent copywriting, storytelling and presentation design skills.
• Outstanding written and spoken communication, with the ability to persuade stakeholders and present to senior leaders and clients.
• Proven ability to juggle multiple priorities while working effectively across functions as part of a team.
• A positive, solutions-focused attitude, with ownership, curiosity and a drive for results.
• Interest in or familiarity with editorial media, youth or wellness industries is a plus.
• Proficiency in Microsoft Office and Apple Keynote.
• Ability to work in the New York City office four days per week under the hybrid work model.

Conditions

Base salary range is $101,000 to $103,000 USD. This is the company's good-faith estimate for the posted location at the time of posting. Final starting pay depends on lawful, non-discriminatory factors such as skills, experience, training, certifications, education, location and market conditions.

The role is hybrid, with four days per week in the New York City office.

Equal opportunity statement: the company considers all qualified applicants without regard to protected characteristics.

Benefits

• Work alongside experienced professionals across media, advertising, tech, fashion, lifestyle and publishing.
• Access to training programs, hands-on workshops and industry events.
• Hybrid flexibility to balance work and personal priorities.
• Employee Resource Groups that foster connection and belonging.
• Medical, dental and vision insurance starting on Day 1.
• Competitive financial benefits, including a 401(k) plan with a generous company match.