Senior Customer Marketing Manager

Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the 1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Experience

Qualified is the leading Agentic Marketing Platform for B2B pipeline generation, and our AI SDR Agent, Piper, sits at the center of it. As our Senior Customer Marketing Manager, you'll own customer marketing end to end, turning customer results into stories that help sellers win, from a sales conversation to a Dreamforce stage.

What You'll Actually Be Doing

Own the customer story pipeline: identify customers with strong results and distinctive use cases, partner with account teams to validate each opportunity, secure participation, prepare interviews, and write and publish the resulting stories

Turn every story into reusable assets, including landing pages, social copy, slides, and internal promotions, and keep the customer story page and featured logos current with the strongest brands and proof points

Recruit and prepare customer speakers for events ranging from webinars to Dreamforce, owning outreach, prep documents, and coordination through the event, then convert each appearance into promotional content

Build relationships and secure approvals to feature customer brands in product demos at events worldwide, helping audiences see Piper in a real customer context

Expand the roster of customer stories beyond technology, finding advocates in new industries to show how Qualified drives value across different businesses

Maintain a reliable database of customer advocates, product adoption, and approved use cases so executives and teams can quickly find relevant customers and capabilities like Piper Video and Piper Email

Maintain customer story slides and deal win slides for enablement and live deal cycles so teams can tell a relevant, credible customer story

Partner with the Salesforce customer marketing team to bring Qualified customers into larger activations and make our stories accessible through the channels Salesforce sellers already use

You're Our Person If...

You have 6+ years in customer marketing, customer advocacy, or a related B2B SaaS marketing role

You have a track record of sourcing customer stories and managing customer relationships from first outreach through publication or event appearance

You have excellent writing and interviewing skills, and can find the compelling angle in a customer's experience and turn it into a clear story

You have strong project management skills and can keep multiple stories, approvals, assets, and events moving at once

You use sound judgment when working with customers, account teams, executives, and brand approvals

You take a collaborative approach to working across Sales, Customer Success, Events, Product Marketing, and corporate customer marketing teams

Even Better If...

You're familiar with Salesforce

You have experience building customer advocacy programs at scale

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.