Product Marketing Specialist

Description

The company is a global technology leader that helps manufacturers become more productive, sustainable, and agile. It has more than 28,000 employees and serves customers in food supply, medicine, clean water, and green mobility.

You will work with the Product Manager on global ownership of the HVAC variable frequency drive portfolio within the Integrated Drives business unit. The role supports HVAC drive programs and pre-sale work, and it gives you room to help drive profitable growth and lead high-value programs with key stakeholders for each assigned product or application.

Your scope covers B2B strategic goals, commercial readiness for new and current products, strategic planning, voice of customer, product requirements, pricing, negotiations, forecasting, portfolio promotion, competitive analysis, and product lifecycle management. You will also oversee manufacturing strategy, delivery, customer satisfaction, and productivity for specific product areas.

Growth is a priority. You will scope, run, and roll out portfolio expansion programs, including commercial tools, technical documentation, and digital marketing that help customers choose and apply the right solution.

You will set short-term and long-term strategic direction and align it with development, operations, and engineering service partners.

Responsibilities

• Develop, improve, and maintain the HVAC VFD portfolio.
• Lead portfolio expansions, covering commercial readiness, technical documentation, and competitive analysis.
• Work with engineering to match customer expectations to standard product development.
• Collaborate across business units.
• Support the Product Manager in managing customer relationships and resolving inquiries and issues.
• Communicate clearly in writing and verbally to direct engineering, manufacturing, sales, and operations partners worldwide.
• Support the legacy portfolio and product obsolescence through life cycle planning, last-time-buy estimates, and migration strategies for active products.

Requirements

• A bachelor's degree in a relevant field.
• Legal authorization to work in the US.
• Preferred qualifications: typically a minimum of 2 years of related experience.
• Preferred: at least 3 years in industrial automation or power control product management and/or engineering, with motor control applications.
• Preferred: experience in commercial support or engineering.
• Preferred: project management experience or certification.
• Preferred: experience with technical leadership and CPD process deliverables.
• Preferred: experience with commercial project execution and confidence in technical or project management roles.
• Preferred: experience operating a variable frequency drive in a Studio 5000 software and Logix hardware environment.

Conditions

Hybrid role based in Mequon, WI. Employees must work on site at a company location at least Mondays, Tuesdays, and Thursdays unless a business obligation takes them elsewhere.

Reports to the Senior Business Manager, Integrated Drives.

Some schedule flexibility, about 10%, may be needed to support regions including North America, South America, Europe, the Middle East, Africa, and Asia.

Travel nationally and internationally up to 10% may be required.

The company will not sponsor employment visas now or in the future for this opening.

Part of a job family. Experience determines position level and compensation.

The company is an equal opportunity employer, including disability and veterans.

Benefits

• Medical, dental, and vision health insurance.
• 401(k) retirement plan.
• Paid time off.
• Parental and caregiver leave.
• Flexible work schedule, arranged with your manager around your personal needs.