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Zalando

Marketing Manager Spain & Italy (all genders) - parental leave cover

  • Office
  • 3-6 years
  • English (Native)
  • Spanish (B2)

Salary

Not stated

Similar roles pay €35K - 60K a year · our estimate

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Description

This role is based in Berlin and focuses on building the company as the leading fashion and lifestyle destination in Spain.

You will run all local marketing for Spain, with the goal of strengthening the company's brand in the market and bringing more relevant traffic to the local website and app.

This is a parental leave cover position on a limited contract running until 31.07.2027.

Responsibilities

  • Build a local touchpoint and media strategy for Spain that fits the country plan and the overall marketing strategy.
  • Plan and report on the Spanish marketing budget, agreeing it with the Team Lead and the Cluster Marketing Head.
  • Direct the local creative and influencer marketing agencies to deliver strong campaigns, aligned with the Team Lead and the Cluster Marketing Head.
  • Carry out the media plan together with the Media go-to-market team.
  • Guide all marketing channels and touchpoints toward consistent customer KPIs, using local market insight.
  • Adapt and launch global campaigns for Spain across all relevant touchpoints, working with central Brand & Communication, Retail, PR and Media.
  • Create additional local marketing activities, find insights and growth opportunities, and become the market expert, keeping up with current trends.
  • Protect the company brand by keeping tone of voice consistent across every touchpoint.

Requirements

  • A degree in business administration or marketing, with a solid grasp of offline and online marketing channels and strategic media planning.
  • 3+ years in marketing, ideally in B2C or consumer goods.
  • Strong stakeholder management, with the ability to build trust with colleagues and external partners, including media, creative and influencer agencies.
  • Creative problem solving and a clear focus on results.
  • Deep knowledge of the Spanish market.
  • Strong Excel and PowerPoint skills, with good analytical and reporting ability.
  • Well organised and a clear communicator.
  • Native Spanish and fluent English.

Conditions

Berlin-based role on a limited contract until 31.07.2027, covering parental leave.

The company welcomes applications from all backgrounds and assesses candidates on skills and potential, so please leave photos, age and marital status out of your CV.

Benefits

  • 27 days of holiday per year to start for full-time employees, rising by 1 day per calendar year up to 30 days.
  • 2 paid volunteering days per year.
  • Employee share programme.
  • 40% off fashion and beauty products sold and shipped by the company, 30% off Lounge by the company, and discounts from external partners.
  • Relocation assistance available by prior agreement.
  • Family services, including counselling and support.
  • Health and wellbeing options, including Wellhub (formerly Gympass).
  • Mental health support and coaching.
  • Access to the training platform and biannual peer-to-peer reviews.

Where you’d work

From the office

About the company

Zalando

  • Industry: E-commerce

Offices in Berlin, Germany, Germany

Also hiring in Dublin, Ireland, Ireland, Zurich, Switzerland and 3 more places

1 of their 41 open roles is remote

Your chances

Worth a look before you spend an evening tailoring a CV for it.

  • 21 checks run
  • 3 red flags

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1 red flag

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2 red flags

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  • Must-haves
Details13 facts · Role, Location, Compensation, Employment, Company, Requirements
Tech stack
  • Excel
Seniority
Lead
Type
Contract
Industry
E-commerce
Region
Europe
Pay period
Annual
Show 7 more factsShow less

Role

Category
Marketing
Seniority
Lead
Experience
3+ years
Tech stack
  • Excel

Location

Work model
Office
Region
Europe
Offices
  • Berlin, Germany
  • Germany
Relocation
Offered

Compensation

Salary
Salary by agreement
Pay period
Annual

Employment

Type
Contract

Company

Industry
E-commerce

Requirements

Languages
  • English (Native)
  • Spanish (B2)

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