Field Marketing Manager, EMEA

Description

The company makes MEMS-based precision timing semiconductors. Where quartz struggles in harsher conditions, MEMS timing offers better accuracy, smaller size and resilience.

MEMS timing is now used in more than 400 applications, including AI datacenters, automated driving, industrial and humanoid robots, wearables and IoT.

The company has shipped more than 4 billion devices.

This is the company's first dedicated field marketing role in EMEA, so you will help build the regional approach from the ground up.

You report to the Director, Growth Marketing and work alongside EMEA sales leadership as the region's marketing lead inside corporate marketing.

You bring local market intelligence, sales priorities and program performance data into decisions on marketing investment across EMEA.

Responsibilities

• Turn global campaigns and product launches into regional programs that build awareness, engagement and qualified pipeline.
• Build the EMEA regional playbook by using global programs and feeding regional insight back to the corporate team.
• Set up a regular working rhythm with sales and activate distribution and rep partners.
• Make sure global programs work in local markets.

Requirements

• Show a record of regional marketing plans that generated qualified pipeline against a named sales territory's objectives.
• Understand how EMEA countries and regions differ in buying behavior, design activity, media, language and business culture, including Germany, the UK, France, the Nordics, Italy, Israel and emerging markets.
• Localize global campaigns and messages for regional relevance, adapting content, channels and offers to how the region buys instead of translating them.
• Have run regional events from start to finish, including trade shows, seminars, webinars, customer roundtables and partner activities, covering objectives, booth strategy, logistics, staffing, budget and lead follow-up.
• Have marketed through distribution and rep channels, including partner enablement, co-marketing, MDF planning and joint demand generation.
• Work directly with regional sales leaders on joint account targeting, agreed pipeline goals, lead follow-up SLAs and regular pipeline reviews.
• Own a regional program budget and report spend, pipeline contribution and ROMI by country, program and account.
• Use marketing automation, CRM and BI reporting hands-on to build regional campaign flows, track leads through to sales and report performance without waiting on corporate.
• Communicate clearly and manage projects well, working independently across time zones, cultures and competing regional priorities.
• English proficiency is required to communicate, collaborate and perform the role in a professional business environment.
• You do not need to meet every requirement to be a qualified candidate.
• Desired: minimum 7+ years in field, regional or channel marketing within semiconductor, electronic components or high-technology, including direct EMEA responsibility.
• Desired: based in EMEA, able to travel across the region about 30% of the time, and work effectively with a US-headquartered marketing team.
• Desired: business-level English is required; German, French or another regional language is strongly preferred.
• Desired: familiarity with the EMEA electronics event calendar, including embedded world, electronica and key regional and vertical conferences, plus a clear view of where to invest and where not to.
• Desired: established relationships with, or strong working knowledge of, EMEA distribution and rep partners such as Arrow, Avnet/EBV, Future, Mouser, Digi-Key and Farnell, and the regional trade media.
• Desired: understanding of the region's priority end markets (automotive, industrial and automation, aerospace and defense, telecom infrastructure and datacenter) and how design-win cycles differ across them.
• Desired: practical command of GDPR and regional data privacy rules as they apply to event data capture, lead handling and email programs.
• Desired: comfortable building processes from scratch, setting priorities without a template and asking for what the region needs.
• Desired: experience applying AI tools to localization, content adaptation and regional reporting.
• Desired: quick at building trust with sales teams and partners, with strong verbal, presentation, negotiation and written communication skills.
• Desired: bachelor's degree required in marketing, communications, business or a related field; technical or engineering background a plus.

Conditions

Employment decisions are based on qualifications, merit and business needs, with equal opportunity for all applicants regardless of characteristics protected by law.

Benefits

• A comprehensive and highly competitive compensation package.
• In addition to base salary, a quarterly bonus tied to achieving innovation goals.
• Equity grants that give you a share in the company's future growth and success.