Field Marketing Analyst Intern

Description

You will support the Field Marketing team with performance analysis, KPI tracking, and finding ways to make activities work better across the country.

You will work with every region, helping standardise processes and turn data into practical insights that local teams can act on quickly.

The role is a key analytical resource for Field Marketing activations and initiatives.

Responsibilities

• Track KPIs across all Field Marketing activity and combine regional data into regular reports for the Head of Field Marketing, Field Marketing Managers (FMMs) and Field Marketing Specialists (FMSs).
• Review how company-owned events, supported events and consumer activations perform, and flag trends, good practices, gaps and areas to improve.
• Help assess how well consumer occasions and field activations work across the country.
• Build dashboards, scorecards and presentations that support business decisions.
• Calculate ROI and measure how activities affect key business and brand indicators.
• Collect insights from Field Marketing Managers, Student Marketeers and local stakeholders.
• Support benchmarking and competitor analysis.
• Spot new opportunities linked to consumer trends, communities and youth culture.
• Help manage contracts, insurance paperwork and other documents needed to run events.
• Help standardise reporting tools, templates and performance tracking.
• Make data collection and reporting faster, more consistent and higher quality nationwide.
• Help roll out new measurement frameworks and analytical methods.

Requirements

• A university degree or ongoing studies in Economics, Marketing, Data Analytics, Business Administration or a related field.
• An interest in marketing, consumer behaviour and data analysis.
• Advanced Excel and PowerPoint skills.
• Experience with dashboards, reporting tools and KPI analysis.
• The ability to condense complex information and turn data into clear insights.
• Fluent English.
• Strong attention to detail, curiosity and a proactive approach.

Conditions

This is an internship.

You receive a monthly allowance of €800 plus meal vouchers.

The company promotes equal opportunity in line with Legislative Decree 96/2026 on pay transparency and accepts applications regardless of age, gender, disability, sexual orientation, religion or ethnicity.

Benefits

• A monthly allowance of €800 and meal vouchers.