Data Analyst (Social)

Description

The company is a growth invention firm with more than 4,000 specialists, working at the meeting point of technology and marketing across brand and media, experience, commerce, CRM, and technology and data. It is split evenly between tech and marketing, works largely through partners, and moves early on new ideas. Clients include Google, Lufthansa, Meta, eBay and OpenAI. The company has held B Corp certification and Climate Neutral status since 2021.

The social team builds social-first campaigns and always-on content for brands including bol, Ziggo, Nikon and Praxis. As the client base grows, the team needs faster and better-informed decisions, and this role supplies them.

The role turns social data into practical insights. You will work with strategists, creatives and community managers to spot opportunities, measure results and keep improving the work.

You will become the person people go to on social performance, helping the team and clients see what drives results and why.

Your insights will shape creative and strategic choices, whether you are analysing a campaign, building a dashboard, running a competitive audit or spotting a new trend.

Better insights lead to better content, stronger strategies and better business results.

Responsibilities

• Analyse paid and organic social performance across several clients and platforms.
• Turn complex datasets into clear recommendations you can act on.
• Build and maintain reporting dashboards and performance frameworks.
• Run social audits and competitor analyses for new business pitches.
• Spot audience, platform and content trends that can strengthen client strategies.
• Work with strategists and creatives to improve content using performance insights.
• Set and track the KPIs that matter for each client.
• Support quarterly business reviews and client presentations with data-led storytelling.
• Keep improving how the company measures social success.

Requirements

• 2 to 5 years of experience in social analytics, digital analytics or performance marketing.
• Solid understanding of social platforms and their metrics, such as Meta, TikTok, LinkedIn, YouTube and Pinterest.
• Experience with reporting tools such as Looker Studio, Power BI or Tableau.
• Comfortable using platform analytics and social listening tools such as Brandwatch and Emplifi.
• An analytical mind that can turn numbers into a clear story.
• Experience with competitor analysis and spotting market opportunities.
• Strong communication skills, able to explain data to specialists and non-specialists alike.
• Curious, proactive, and always looking to improve.
• Located in the Netherlands and available to start working from the Dutch offices right away.
• Full working proficiency in Dutch and English.

Conditions

Hybrid work: 2 to 3 days a week in the office, depending on your location, plus the option to work from abroad for 13 weeks a year.

Based at the offices in the Netherlands.

Benefits

• 24 vacation days a year, with the option to buy unlimited extra vacation days.
• DEPT/YOU learning menu and special programs with courses tailored to your needs.
• Health support through the OpenUp platform, gym and wellness discounts, and healthy lunches at the office.
• Discount on a lease bike and an NS Business Card for easier commuting.
• Certified B Corp since 2021, named a Great Place To Work in the Netherlands since 2022, and Agency of the Year at The Lovies and The Webby Awards.
• Work with clients of every size and reach, local to global, and share in their wins with the team.