Brand Designer

Description

The company lets employers give each worker a healthcare budget in place of one standard plan, so staff can pick the coverage and care that suits them, while employers get costs they can forecast and manage.

Most people have little say in their health coverage because someone else picks the plan. The company wants to change that.

Solving this takes work across healthcare, payments, and software. The company is at an early stage with a lot still to build.

The team is small, works closely together, holds a high bar for craft, and is willing to try bold creative directions to make complicated things feel simple.

Design is central to how the company will stand apart, and the aim is a brand that raises the bar for healthcare.

This role helps shape the company's next phase. The product already has a loyal following, and the visual identity now needs to match it. You will develop concepts and carry them across web, campaigns, events, print, and other channels to define how people perceive the company.

Responsibilities

• Evolve the visual identity into a distinctive, consistent brand that holds up at every touchpoint.
• Create and carry out creative concepts for the website, campaigns, digital content, events, print, and more.
• Take design projects from early exploration and creative direction through production to launch, owning each one.
• Work with Marketing, Product, and Design to turn business goals and complex ideas into strong creative work.
• Present your ideas, take in feedback, and keep a high standard for craft and consistency.
• Bring in outside creative partners when useful, adding fresh approaches to how the company tells its story.

Requirements

• 3, 5 years in brand, visual, or marketing design, ideally at a startup or high-growth company.
• A strong portfolio that shows excellent craft in typography, layout, color, and visual storytelling.
• Past work turning a brand identity into cohesive, high-quality output across digital and physical touchpoints.
• Working knowledge of Figma and Adobe Creative Suite.
• Able to move quickly, revise with purpose, and deliver polished work.
• Clear communicator who can explain design choices and work across teams.
• Comfortable with uncertainty, takes ownership, and knows when to challenge a brief.
• Would particularly excite us: motion design, animation, or video experience.
• Would particularly excite us: building and shipping web experiences with HTML/CSS, Framer, or similar tools.
• Would particularly excite us: using AI tools to explore ideas and improve creative workflows.
• Would particularly excite us: experience helping a growing company evolve its brand.

Conditions

Estimated compensation: $150,000 to $200,000 USD.

Interview process: a 30-minute recruiter call, a 30-minute call with the hiring manager, a portfolio review covering creative process, visual craft, and brand thinking, functional interviews on creative collaboration, communication, and working style, and a final conversation with a member of the executive team.

Most candidates complete the process within three weeks.