Associate Director, SEO Content - Media - US Remote - Contractor

Description

This is a talent pool position, not a live opening. Applicants may be contacted about future Principal Motion Design roles at the company.

The company is a growth invention firm that helps ambitious brands grow faster, working where technology and marketing meet.

With over 4,000 specialists, the company is split evenly between tech and marketing, works closely with partners, and moves quickly on new ideas.

Clients include Google, Lufthansa, Coach, eBay, and OpenAI.

The company is a B Corp certified business.

Responsibilities

• Lead SEO and GEO content strategy across a portfolio of medium to large client accounts, linking client goals, audience needs, competitor gaps, and performance data to clear priorities and measurable results.
• Set the direction for complex SEO and GEO content programs, balancing search demand, how people use generative search, and the client's business aims.
• Build content strategies, briefs, and outlines, and write, edit, and optimize content when needed. Review AI-assisted drafts and lead final quality checks, depending on client needs, account setup, and team capacity.
• Guide content from first idea through final review, keeping accuracy, clarity, brand fit, user experience, and SEO and GEO performance at a high standard.
• Use keyword and prompt research, citation analysis, audience insights, and competitor findings to build brand visibility and authority in both traditional and generative search.
• Apply AI tools to research, briefing, drafting, editing, and quality checks, while keeping people in charge of accuracy, source quality, originality, brand voice, and subject expertise.
• Manage and mentor content strategists, and improve the frameworks, workflows, templates, and editorial standards that let the team produce quality content at scale.
• Work with technical SEO, analytics, design, development, digital PR, paid media, project management, and account teams to deliver joined-up strategies for complex client needs.
• Spot ways to grow existing accounts. Help with pitches, proposals, scopes, staffing plans, and capability presentations. Track changes in search, AI platforms, content discovery, and audience behavior, and turn them into practical advice for clients and the team.
• Identify opportunities and risks across accounts, and help clients see how content supports visibility, authority, consideration, and business growth.

Requirements

• At least 7 years of relevant experience in content strategy, SEO, digital content, editorial strategy, or a closely related field.
• Experience running complex content programs across several medium to large client accounts, ideally at an agency.
• A track record of building content strategies that link search demand, audience needs, brand positioning, and business goals.
• Solid grasp of SEO basics, including search intent, keyword research, content architecture, internal linking, on-page optimization, and organic performance analysis.
• A working understanding of GEO, generative search platforms, AI citations, prompt tracking, answer visibility, and how these fit into wider content strategy.
• Experience managing, mentoring, or developing content strategists, writers, and editors.
• Strong executive communication skills, with the ability to make complex ideas clear, relevant, and actionable for senior stakeholders.
• Proven skill in judging account performance, spotting strategic risks and opportunities, and guiding teams to the right response.
• Strong editorial judgment, with the ability to assess content for quality, usefulness, accuracy, search intent, brand fit, and strategic value.
• Experience working with cross-functional teams, including SEO, analytics, account management, project management, design, development, and digital PR.
• Commercial awareness, with experience finding account growth, contributing to scopes, or supporting new business.
• Strong organization and prioritization skills, with the ability to oversee several accounts and workstreams without losing focus on quality.
• Comfort working through ambiguity and building practical approaches where platforms, tools, and measurement standards keep changing.
• Curiosity, adaptability, and a willingness to challenge established thinking while staying focused on client and audience needs.

Conditions

This is a short-term contract of 2-3 months, at 30 hours per week, paid at $65-$85 USD per hour.

The role is remote within the US.

The company is an equal opportunity employer and invites you to share any accommodation needs, which are handled confidentially.