Senior Product Marketing Manager

Description

The company builds AI tools that help audit and finance professionals check evidence and reach conclusions. Its new agentic platform lets AI agents carry out end-to-end audit and finance procedures, while every conclusion stays traceable to its source.

As Senior Product Marketing Manager, you shape how the company's products are understood and chosen in a crowded AI market. You speak for the competition and the buyer, and you set the message across Marketing, Sales, Customer Success and Product.

You join a small Product Marketing team whose work feeds pipeline growth worldwide.

Customers include Fortune 500 companies, government agencies and all Big Four audit firms. More than 600,000 professionals at 3,000+ organizations in 175 countries use the platform, and in 2025 it delivered more than $1.4 billion in productivity savings to customers.

The company closed a $100 million Series B led by Index Ventures at a $1 billion valuation. It is a member of 1% for the Planet.

Responsibilities

• Track competitors, write up the insight, and turn it into positioning.
• Build and maintain battlecards, objection handling and playbooks for Sales and Marketing.
• Work with Sales and Product leaders so content gets used and its impact can be measured.
• Run a feedback loop between Sales, Marketing and Product, and bring market input into roadmap discussions.
• Create and maintain buyer personas for key audiences, based on customer research, win-loss analysis and sales input.
• Help Sales sharpen the ICP and qualification criteria.
• Refine product positioning, value propositions and messaging that set the company apart from competitors.
• Turn complex AI capabilities into clear customer value.
• Keep messaging consistent across web, content, campaigns and sales.
• Success means sales teams have enablement content they use, product messaging that clearly differs from competitors, personas that reflect market feedback, and a value proposition that is easier to grasp and harder to counter in every channel.

Requirements

• 6 to 8 years in B2B SaaS product marketing, ideally at a scale-up.
• A track record of competitive intelligence and positioning work that helped win deals.
• Experience creating battlecards and sales material that gets adopted.
• Skill at turning complex product capabilities into customer value stories and strong narratives.
• Experience working across Product, Sales, Customer Success and Marketing, and influencing people who do not report to you.
• Strong written and verbal communication, with a good eye for story, structure and clarity.
• Nice to have: experience with audit, finance or other regulated-industry buyers.

Conditions

Hybrid role with at least 3 days onsite in the Amsterdam office.

28 vacation days per year, full-time.

Hiring process: a 30-minute online recruitment screen, a 45-minute online hiring manager interview, a 60-minute on-site assessment interview and a 30-minute online final interview.

Hiring is merit-based and open to all candidates regardless of age, race, ethnicity, nationality, gender, gender identity or expression, sexual orientation, religion, disability or any other characteristic.

Benefits

• Equity through Stock Appreciation Rights, so you share in the company's growth.
• Pension plan with a 6% contribution on top of your base salary.
• Daily freshly prepared lunches from an in-house chef.
• NS business card for commuting to the office, where applicable.
• Learning and development initiatives to build your skills.
• Work with an international team across five global offices.
• Company-wide events, including GO, where global teams come together.
• Access to a mental health and wellness platform.
• Work at a fast-growing, profitable unicorn scale-up in the Netherlands with global impact.