Senior Marketing Specialist, Capital Markets

Description

The Senior Marketing Specialist for Capital Markets helps carry out a strategic marketing plan for the Americas Capital Markets business.

You will work with the Director of Marketing for Americas Capital Markets and Agency Leasing and the Investor Services Strategic Marketing team to build and run a strong marketing strategy that reaches clients and prospects, drives revenue, and raises brand awareness and visibility.

Responsibilities

• Carry out and track results for the overall strategic marketing plan and for individual marketing campaigns on an ongoing basis.
• Work with business leaders to understand their goals and line up the marketing plan with them, offering subject matter expertise that supports profitable revenue growth through brand initiatives.
• Use local, regional, asset, competitor, client, and market insights to shape business strategy and get more from marketing spend.
• Alongside the Director of Marketing, build a proactive strategic approach with business leaders and a reactive tactical approach to match.
• Come up with, pitch, launch, and run creative campaigns and initiatives that build awareness and visibility.
• Work with the Marketing and Research Centers of Excellence in digital, communications, creative, and research to create full content plans that drive engagement across the investor lifecycle.
• Support leadership's communication needs, advising on communication strategy and planning together with the Communications team.
• Share best practices, key insights, and competitive intelligence with other service line marcom leaders, and coordinate on overall talent management.

Requirements

• At least 4 years of marketing experience.
• A bachelor's degree.
• Commercial real estate experience is required.
• Experience as the main marketing lead for an office or revenue group.
• Experience running advertising, PR, events, and business development activities in line with corporate guidelines.
• Digital marketing experience.
• A proven record of delivering marketing results.
• Strong project management and organizational skills.
• Thorough knowledge of Adobe Creative Suite and high proficiency in Microsoft Office Suite.
• Excellent written, oral, and presentation skills.
• Excellent analytical, problem-solving, and conceptual skills.
• Ability to work well in a culturally and educationally diverse environment.
• Ability to influence peers and leaders.
• Ability to set up and enforce procedures.

Conditions

Salary range is $78,200.00 to $92,000.00.

Final pay depends on whether the role is covered by a collective bargaining agreement, the geographic area, local market rates, and the candidate's experience and qualifications.

Pay will never fall below the local minimum wage for this role.

The company is an equal opportunity employer covering all protected groups, including protected veterans and individuals with disabilities, and does not tolerate discrimination of any kind.

Applicants who need an accommodation under the ADAAA can call the ADA line at 1-888-365-5406 or email, quoting the job title and location.

Benefits

• Eligible employees can enrol in benefit programs that generally include health, vision, and dental insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance, and paid and unpaid time away from work.
• Pay for eligible employees may vary by factors such as geographic location, date of hire, total hours worked, job type, business line, and any collective bargaining agreement.