Staff Product Manager, Ads Measurement & Optimization

Description

About Pinterest:

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.

At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI.

Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here .

Pinterest is uniquely positioned across the consumer journey – from inspiration and discovery through consideration, purchase, and long-term customer relationships. Pinners’ commercial intent and engagement create valuable signals that can help advertisers better understand and improve their performance. This role will define how Pinterest applies identity, conversion, and measurement signals to help advertisers identify and acquire new customers, measure incremental outcomes, and optimize campaign bidding. By connecting measurement insights with campaign decisioning, this leader will help advertisers maximize business outcomes and strengthen Pinterest’s differentiation in the ads ecosystem.

The ideal candidate is a Staff-level product leader with substantial experience in ads measurement, optimization, or adjacent advertising technology. They deeply understand how advertisers set growth objectives, distinguish acquisition from retention, evaluate incrementality, and translate insights into campaign and bidding decisions. They have strong quantitative and technical fluency across attribution, experimentation, causal measurement, customer-lifecycle signals, and ads optimization. They excel at partnering cross-functionally with engineering, data science, research, PMM, sales, and other teams to transform complex signals and methodologies into credible, actionable, privacy-durable, and scalable products.

Responsibilities

• Own the strategy and end-to-end execution for products that apply Pinterest’s identity, conversion, and measurement signals to improve advertiser outcomes across new-customer acquisition, incrementality, and bidding optimization.
• Partner closely with engineering, data science, design, research, PMM, sales, partnerships, legal, privacy, and policy/integrity to deliver solutions with strong product-market fit, methodological rigor, regulatory compliance, and long-term durability.
• Build a comprehensive suite of products that helps drive incremental reach and performance for Pinterest advertisers.

Requirements

• 8+ years of experience working as a Product Manager or in a related role, including 3–5+ years of substantial ads or marketing measurement experience.
• Strong evidence of the ability to define new products and strategies in an ambiguous space and execute from ideation and multi-quarter roadmaps through go-to-market and adoption.
• Deep understanding of identity and first-person data, how advertisers establish objectives and deploy tactics, and how they evaluate outcomes across awareness, consideration, intent, conversion, and long-term value.
• Experience working with engineering, data science, analytics, research, or PMM cross-functional teams and a strong ability to empathize with, anticipate the needs of, and collaborate with a diverse set of stakeholders.
• Strong quantitative judgment and understanding of attribution, incrementality, experimentation, brand lift, conversion lift, and measurement tradeoffs.
• Deep understanding of business metrics and tradeoffs in the context of online platforms or multi-sided ecosystems.
• Preferred but not required: Experience with creator, influencer, branded-content, social, video, commerce, or organic-and-paid measurement.
• Preferred but not required: Experience building advertiser-facing measurement products or working with advertisers, agencies, creators, marketing science teams, or measurement partners.
• Preferred but not required: Experience designing, running, or analyzing incrementality or lift experiments.
• Bachelor’s degree in a relevant field such as Computer Science, or equivalent experience
• We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role.
• In-Office Requirement Statement:
• We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
• This role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore can be situated anywhere in the country.
• This position is not eligible for relocation assistance.
• LI-REX
• At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.
• Information regarding the culture at Pinterest and benefits available for this position can be found here .
• US based applicants only
• $164,695 - $288,216 USD
• Our Commitment to Inclusion:
• By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.