Senior Associate, Affiliate Growth Marketing

Description

About ZBiotics

At ZBiotics, we make genetically engineered probiotics that improve daily life. As a group of motivated, yet down-to-earth people, we are fueled by two things: a love for science and a commitment to being people-first. GMO products like ours – built to create benefits for people in their daily lives – are the future. As the first to market, we believe it’s our duty to set a high bar for product quality, safety, and transparency for others to follow.

In 2019, ZBiotics launched Pre-Alcohol – the world's first genetically engineered probiotic drink – designed to break down acetaldehyde, an unwanted alcohol byproduct. In 2024, we launched Sugar-to-Fiber – a genetically engineered probiotic drink mix – that creates fiber from the sugar you already eat, contributing to microbiome health.

With a full line of genetically engineered probiotics in development, our team is growing. We’re looking for people as excited as we are to build this new category of consumer products. ZBiotics is headquartered in San Francisco and backed by venture investors including Y Combinator and Khosla Ventures, among others.

About the Role

ZBiotics’ affiliate program is our most efficient acquisition channel, while our podcast / newsletter / YouTube program is our largest spending acquisition channel, on track to cross $1M in monthly spend this year, and we are just getting started. As a Senior Associate of Affiliate Growth Marketing you will take the reins on running these programs day-to-day, working directly with our Senior Growth Marketing manager to scale and support. This is an amazing opportunity to own real budget and real relationships at a growing startup!

Your Responsibilities

The following are essential functions of this role:

Affiliate Marketing

Own and grow ZBiotics’ affiliate programs, including agency relationships, communications, and commission payments. Report weekly and forecast performance of KPIs such as new customers and new customer cost.

Scale affiliate marketing for the business (while remaining efficient) and create a cycle of feedback from ZBiotics affiliates to the team.

Analyze and report metrics, learnings, and challenges to the team.

Build and run Amazon Affiliate program.

Support Endorser Sponsorship Content & Reporting

Review podcast, newsletter, and YouTube sponsorship content to ensure it’s on-brand and compliant with our language guidelines before going live. Generate new talking points for these sponsorships based on seasonality and current promotions. Complete weekly performance review and share with the team.

Growth Innovation & Testing

Support and help champion “Innovation Tests” - identifying, testing, and learning from your existing affiliate channels.

Requirements

• You’re a growth marketer who wants more than a narrow lane. You want to own multiple channels, and build systems that let it scale. You like working with a learning focused team and having a visible impact on how the business is succeeding.
• Desired Qualifications
• 3-5 years of performance marketing experience
• Experience working with affiliates or endorsers (podcaster, newsletters, Youtubers)
• Experience with an affiliate network (e.g. Impact, Superfiliate, ShareASale) and project management tools like Asana, Notion, or Monday
• Comfort with growth math (NCPA, ROAS, LTV, etc) and ability to use performance data to optimize campaigns
• Comfort with RFP process and affiliate agency landscape
• Additional Helpful Experience
• Experience at a startup or small company where you’ve helped build new processes or policies from scratch
• Familiarity with an attribution tool (Triple Whale, Northbeam)
• Shopify know-how, and/or CPG DTC and/or Amazon
• This Role is Perfect For You If…
• You thrive on real ownership driving growth and the autonomy to make them even better. You’re a go-getter who’s hardworking, curious, and eager to dive in.
• You love to analyze how and why people find out about brands / products, and capitalize on that research.
• You embody the ZBiotics values of People-first, Integrity, Citizenship, and Science

Benefits

• We believe in a life well-lived. ZBiotics offers competitive benefits for a life outside of work, including: medical, dental, and vision insurance, 401(k) matching, a flexible, unlimited paid time off policy, 16 weeks fully paid parental leave, a home office stipend, transit benefits for those in the San Francisco Bay Area, and access to co-working office space if located in or visiting San Francisco.
• The base salary range for this position is $115,000 - $128,000 a year plus equity.
• A presented offer may be higher, depending on qualifications and experience.
• Employment at ZBiotics is at-will.
• We Encourage You to Apply…
• At ZBiotics, we value our differences, and we encourage all—especially those whose identities are traditionally underrepresented in tech organizations—to apply.
• ZBiotics is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, genetic information, veteran status, or any other protected characteristic under applicable federal, state, or local law.
• Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
• ZBiotics will provide reasonable accommodations for qualified individuals with disabilities in the application and employment process. If you need assistance or accommodation, please contact ZBiotics HR.