Director, Marketing Ops Transformation & Program Delivery

Description

Agency:

Omnicom Corporate

Job Function:

Finance

Job Subfunction:

Financial Accounting and Controlling

We are seeking a Director, Marketing Operations Transformation to lead the strategy, optimization, and global scaling of marketing workflows, systems, and processes. This role will be accountable for building and evolving a best-in-class marketing operations function that enables efficient, high-quality campaign execution across a complex, multi-market environment.

This leader will bring deep expertise in marketing operations, strong hands-on experience with Workfront (or similar platforms), and a continuous improvement mindset to drive workflow transformation, global standardization, and tool adoption at scale. Program management capabilities will be critical to ensure disciplined execution and delivery across global initiatives.

This position will report to the SVP HRIS & Business Transformation. The role will be based in our New York office and requires regular in-office presence five days per week.

Essential Functions:

Define and lead the marketing operations strategy, including intake, workflow design, campaign execution processes, and governance models. Establish standardized processes that balance global consistency with local market flexibility.

Partner with Connected Capabilities teams to streamline operations, improve speed-to-market, and enhance cross-functional effectiveness.

Lead the global rollout and scaling of Workfront (or similar work management platform) across regions, brands, and functions.

Oversee change management, training, and enablement strategies to ensure adoption and effective utilization globally.

Own the continuous improvement roadmap for Workfront, including enhancements, releases, and optimization initiatives.

Analyze system usage, performance metrics, and feedback to identify opportunities for efficiency gains and process simplification. Establish KPIs to measure operational performance, efficiency, and marketing output quality.

Ensure alignment across global stakeholders and delivery against timelines and objectives.

Implement structured program management practices to manage dependencies, risks, and cross-functional coordination.

Drive strong alignment across marketing, technology, and operations to ensure seamless execution across global teams.

Champion a continuous improvement culture across marketing operations, identifying opportunities to simplify processes and enhance productivity.

Monitor industry trends and emerging technologies to continuously evolve the marketing operations ecosystem.

Serve as a strategic partner to senior marketing, operations, and technology leadership, providing insights and recommendations that enhance business outcomes.

Education, Skills and Experience Requirements:

Minimum 10 years of experience in marketing operations, marketing program management, or related field.

Proven experience leading Workfront (or similar tool) implementation, optimization, and global rollout initiatives.

Strong experience within a marketing, advertising, media, or agency environment preferred.

Demonstrated expertise in designing and scaling marketing workflows, intake processes, and operational frameworks.

Solid program management capabilities applied to large-scale, cross-functional initiatives.

Excellent stakeholder management and executive communication skills; strong influencer and collaborator across global teams and functions.

Strategic mindset with the ability to translate vision into operational execution.

Data-driven decision makers with strong problem-solving skills.

New York City office-based role with onsite collaboration required.

Global, fast-paced marketing environment with high visibility and impact.

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US Salary Range

$190,000 - $215,000 USD

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Benefits

• One of our primary goals is to support the health and well-being of you and your family. Our compensation plan includes the following benefits, in addition to many others:
• Healthcare Options
• Medical
• Dental
• Vision
• Prescription
• Dependent and Health Care Flexible Spending Accounts
• 401(k) Savings Plan
• Paid Time Off
• Employee Assistance Program
• Legal Assistance Plan
• Tuition Education Assistance
• Employee Stock Purchase Plan
• Exclusive discounts on electronics, gyms, and everyday purchases
• A Quick Note on Email Safety
• We care about your candidate experience and want to make sure you feel confident communicating with us. All official emails from our recruiting team will only come from the domains @omc.com —never from generic platforms like Webex. Your first interview will always be with a real person on our team, not an automated system. If something feels off, we encourage you to double-check before replying.
• Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
• For US Job Seekers: