Associate Marketing Science

Description

Agency:

Omd

Job Function:

Strategy and Planning

Job Subfunction:

Research and Insights

The Marketing Science team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.

External facing responsibilities:

Assist in Executing the measurement plan

Production of campaign reports and analyses according to measurement plans

Development of dashboards in data visualization tools such as Datorama and Tableau

On-going data QA to ensure data used for reporting and analysis is accurate

Development of observations and actionable insights around campaign results

Data storytelling of results and analyses in presentation decks/slides

Presenting reports and proposals to clients during monthly and weekly phone calls

Internal facing responsibilities:

Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization.

Keep in front of industry trends and developments by engaging in training

Required Skills

Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development

Expertise in audience-based marketing and data-driven advertising

Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution.

Stellar communication skills

Comfortable working in ambiguous situations

Education and Experience

A university degree and relevant internship experience in data and analytic, advertising, management consulting, marketing or digital consulting

Knowledge of agency-side media campaign planning and execution process is desirable, but not required

&xa;&xa;

45,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

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